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MCALISTERS DELI ANNOUNCES NEW STORE DESIGN AND EXPANSION PLANS
April, 2012

McAlister’s Deli -- a fast casual restaurant with a unique menu filled with a wide variety of sandwiches, giant spuds, entrée salads, soups, sweets and its signature Famous Sweet Tea™ – has announced a new store design for its restaurants. Combining modern and traditional elements, the new design gives the 23-year-old brand an updated look and feel.

“We are very excited about our new store design, and believe our customers will find our restaurants even more inviting, accommodating and appealing,” said McAlister’s Deli President and CEO Frank Paci.  “It’s the perfect combination of traditional touches like our town murals with updated décor and furnishings that give our location a fresh look.”

New Store Design

McAlister’s has recently opened two restaurants with the new design, one in Aurora, Colorado and the other in Lexington, Kentucky.  In addition to a new color palette, the design includes mixed seating with tables, booths and hi-tops with bar stool seating, as well as new fixtures and lighting. Customers also benefit with free Wi-Fi provided. 

Part of the new store layout includes a unique Tea Bar.  McAlister’s Famous Sweet Tea is fresh brewed several times each day for to insure freshness..  It is a black tea blend that is rainforest certified and uses filtered water and pure cane sugar for a high quality taste.  The new Tea Bar will enable customers to customize their tea and try new sweet tea flavors.        

 “It’s important that we continue to emphasize our strong ties to the community,” said Paci.  “We understand that the communities we serve have enabled our growth, and we want them to continue to think of us as their local restaurant with great food and great service.”

Expansion Plans

As the new store design is introduced, the company is embarking on an aggressive growth strategy to increase its national footprint.  With 307 restaurants in 22 states, McAlister’s is seeking new franchisees in select markets to make this expansion possible.   

“It’s an exciting time for McAlister’s with a new store design, upgraded menu items  and even more improvements  on the horizon,” said Paci.  “It’s the ideal time to consider McAlister’s as your next business venture.”

Franchisee candidates should have multi-unit restaurant experience and a minimum liquidity of $750,000 and minimum net worth of $1.5 million. To learn more about franchising opportunities with McAlister’s Deli, please visit their NRA Show Booth #5170 or www.mcalistersdelifranchise.com.




McAlister's Deli

www.mcalistersdelifranchise.com

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